Title data
Pantano, Eleonora ; Priporas, Constantinos-Vasilios ; Baier, Daniel:
Smart Interaction with Consumers : From Co-Creation to Smart Partnership.
In: International Journal of Electronic Commerce.
Vol. 21
(2017)
Issue 4
.
- pp. 449-453.
ISSN 1557-9301
DOI: https://doi.org/10.1080/10864415.2016.1355636
Further data
Item Type: | Article in a journal |
---|---|
Refereed: | Yes |
Institutions of the University: | Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XIV - Marketing and Innovation > Chair Business Administration XIV - Marketing and Innovation - Univ.-Prof. Dr. Daniel Baier Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XIV - Marketing and Innovation |
Result of work at the UBT: | Yes |
DDC Subjects: | 300 Social sciences > 330 Economics |
Date Deposited: | 02 Feb 2018 10:53 |
Last Modified: | 14 Sep 2022 13:12 |
URI: | https://eref.uni-bayreuth.de/id/eprint/42177 |