Title data
Germelmann, Claas Christian ; Neder, Pablo:
Agil, digital, phänomenal? : Erfolgreiche Kundenansprache und -bindung in Zeiten der digitalen Transformation.
2018
Event: Digitale Transformation in der Ernährungswirtschaft
, 18.09.2018
, Garching.
(Conference item: Conference
,
Speech
)
Further data
Item Type: | Conference item (Speech) |
---|---|
Refereed: | No |
Institutions of the University: | Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration III - Marketing and Consumer Behaviour Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration III - Marketing and Consumer Behaviour > Chair Business Administration III - Marketing and Consumer Behaviour - Univ.-Prof. Dr. Claas Christian Germelmann Profile Fields Profile Fields > Emerging Fields |
Result of work at the UBT: | Yes |
DDC Subjects: | 300 Social sciences 300 Social sciences > 330 Economics |
Date Deposited: | 26 Sep 2018 08:53 |
Last Modified: | 26 Sep 2018 08:53 |
URI: | https://eref.uni-bayreuth.de/id/eprint/45824 |