at Google ScholarTitle data
Baier, Daniel ; Rese, Alexandra ; Nonenmacher, Nikita ; Treybig, Steve ; Bressem, Benjamin:
Digital Technologies for Ordering and Delivering Fashion : How Baur Integrates the Customer’s Point of View.
In: Urbach, Nils ; Röglinger, Maximilian
(ed.):
Digitalization Cases : How Organizations Rethink Their Business for the Digital Age. -
Heidelberg
: Springer
,
2018
. - pp. 59-77
ISBN 9783319952734
DOI: https://doi.org/10.1007/978-3-319-95273-4_4
Further data
| Item Type: | Article in a book |
|---|---|
| Refereed: | Yes |
| Institutions of the University: | Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XIV - Marketing and Innovation > Chair Business Administration XIV - Marketing and Innovation - Univ.-Prof. Dr. Daniel Baier Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XIV - Marketing and Innovation |
| Result of work at the UBT: | Yes |
| DDC Subjects: | 300 Social sciences > 330 Economics |
| Date Deposited: | 07 Mar 2019 09:48 |
| Last Modified: | 07 Mar 2019 09:48 |
| URI: | https://eref.uni-bayreuth.de/id/eprint/47884 |