at Google ScholarTitle data
Brand, Benedikt Martin ; Kopplin, Cristopher Siegfried:
Examining Best-Worst Scaling's validity and reliability : Worth a try?
2020
Event: 2nd Meeting of AG MARKETING GfKl
, August, 17-18, 2020
.
(Conference item: Conference
,
Speech
)
Further data
| Item Type: | Conference item (Speech) |
|---|---|
| Refereed: | Yes |
| Additional notes: | Virtually |
| Institutions of the University: | Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XIV - Marketing and Innovation > Chair Business Administration XIV - Marketing and Innovation - Univ.-Prof. Dr. Daniel Baier Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XIV - Marketing and Innovation |
| Result of work at the UBT: | Yes |
| DDC Subjects: | 300 Social sciences > 330 Economics |
| Date Deposited: | 20 Aug 2020 06:18 |
| Last Modified: | 20 Aug 2020 06:18 |
| URI: | https://eref.uni-bayreuth.de/id/eprint/56587 |