ERef Bayreuth

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Mental Maps of Retail Spaces and Their Relevance for Perceived Shopping Convenience and Retail Success

Title data

Gröppel-Klein, Andrea ; Bartmann, Benedikt ; Germelmann, Claas Christian:
Mental Maps of Retail Spaces and Their Relevance for Perceived Shopping Convenience and Retail Success.
2006
Event: 13th Conference of the European Institute of Retailing and Services Studies (EIRASS) , 2006 , Budapest, Ungarn.
(Conference item: Conference , Other Presentation type)

Further data

Item Type:	Conference item (Other)
Refereed:	Yes
Additional notes:	Abstract
Institutions of the University:	Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration III - Marketing and Consumer Behaviour > Chair Business Administration III - Marketing and Consumer Behaviour - Univ.-Prof. Dr. Claas Christian Germelmann Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration III - Marketing and Consumer Behaviour Profile Fields > Emerging Fields > Innovation and Consumer Protection Profile Fields Profile Fields > Emerging Fields
Result of work at the UBT:	No
DDC Subjects:	300 Social sciences > 330 Economics
Date Deposited:	06 Apr 2016 11:23
Last Modified:	10 Nov 2016 06:36
URI:	https://eref.uni-bayreuth.de/id/eprint/5912