Literature by the same author
plus at Google Scholar

Bibliografische Daten exportieren
 

Mentale Repräsentation von Einkaufsstätten und die Entstehung von Preisimages außerhalb des Point-of-Sale

Title data

Germelmann, Claas Christian:
Mentale Repräsentation von Einkaufsstätten und die Entstehung von Preisimages außerhalb des Point-of-Sale.
2000
Event: Jahrestagung der Forschungsgruppe Konsum & Verhalten , 2000 , Bochum, Deutschland.
(Conference item: Conference , Speech )

Further data

Item Type: Conference item (Speech)
Refereed: No
Institutions of the University: Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration III - Marketing and Consumer Behaviour > Chair Business Administration III - Marketing and Consumer Behaviour - Univ.-Prof. Dr. Claas Christian Germelmann
Faculties
Faculties > Faculty of Law, Business and Economics
Faculties > Faculty of Law, Business and Economics > Department of Business Administration
Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration III - Marketing and Consumer Behaviour
Profile Fields > Emerging Fields > Innovation and Consumer Protection
Profile Fields
Profile Fields > Emerging Fields
Result of work at the UBT: No
DDC Subjects: 300 Social sciences > 330 Economics
Date Deposited: 06 Apr 2016 11:37
Last Modified: 10 Nov 2016 06:36
URI: https://eref.uni-bayreuth.de/id/eprint/5923