Title data
Gröppel-Klein, Andrea ; Germelmann, Claas Christian:
"Minding the Mall" : Do We Remember What We See?
In: Keller, Punam Anand ; Rook, Dennis W.
(ed.):
Advances in consumer research, Vol. 30. -
Valdosta, GA
: Association for Consumer Research
,
2003
. - pp. 56-67
ISBN 0-915552-49-3
Further data
Item Type: | Article in a book |
---|---|
Refereed: | Yes |
Institutions of the University: | Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration III - Marketing and Consumer Behaviour > Chair Business Administration III - Marketing and Consumer Behaviour - Univ.-Prof. Dr. Claas Christian Germelmann Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration III - Marketing and Consumer Behaviour Profile Fields > Emerging Fields > Innovation and Consumer Protection Profile Fields Profile Fields > Emerging Fields |
Result of work at the UBT: | No |
DDC Subjects: | 300 Social sciences > 330 Economics |
Date Deposited: | 07 Apr 2016 10:58 |
Last Modified: | 10 Aug 2022 07:33 |
URI: | https://eref.uni-bayreuth.de/id/eprint/5933 |