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Die Bestimmungsfaktoren der Attraktivität einer Universität aus Sicht der Studierenden und der Unternehmen als Ansatzpunkte für das Universitätsmarketing

Title data

Germelmann, Claas Christian:
Die Bestimmungsfaktoren der Attraktivität einer Universität aus Sicht der Studierenden und der Unternehmen als Ansatzpunkte für das Universitätsmarketing.
2009
Event: Habilitationsvortrag , 2009 , Saarbrücken, Germany.
(Conference item: Other Event type, Other Presentation type)

Further data

Item Type: Conference item (Other)
Refereed: No
Institutions of the University: Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration III - Marketing and Consumer Behaviour > Chair Business Administration III - Marketing and Consumer Behaviour - Univ.-Prof. Dr. Claas Christian Germelmann
Faculties
Faculties > Faculty of Law, Business and Economics
Faculties > Faculty of Law, Business and Economics > Department of Business Administration
Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration III - Marketing and Consumer Behaviour
Profile Fields > Emerging Fields > Innovation and Consumer Protection
Profile Fields
Profile Fields > Emerging Fields
Result of work at the UBT: No
DDC Subjects: 300 Social sciences > 330 Economics
Date Deposited: 07 Apr 2016 12:57
Last Modified: 10 Nov 2016 06:36
URI: https://eref.uni-bayreuth.de/id/eprint/5972