Title data
Lis, Bettina ; Einwiller, Sabine:
When Bad CSR Happens to "Good" Companies : The Moderating Role of
Identification.
In: Botti, Simona ; Labroo, Aparna A.
(ed.):
Making a difference : ACR 2013 proceedings. -
Duluth, MN, USA
: Association for Consumer Research
,
2013
. - p. 795
. - (Advances in Consumer Research
; 41
)
ISBN 978-0-915552-72-6
Further data
Item Type: | Article in a book |
---|---|
Refereed: | No |
Additional notes: | Working papers 07-A |
Institutions of the University: | Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair General Business Administration > Chair General Business Administration - Univ.-Prof. Dr. Bettina Lis Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair General Business Administration |
Result of work at the UBT: | No |
DDC Subjects: | 300 Social sciences > 330 Economics |
Date Deposited: | 17 Nov 2021 09:10 |
Last Modified: | 31 May 2022 10:53 |
URI: | https://eref.uni-bayreuth.de/id/eprint/67911 |