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Sensitivity of CSR‐based identification in the event of negative publicity

Title data

Einwiller, Sabine ; Lis, Bettina ; Sen, Sankar:
Sensitivity of CSR‐based identification in the event of negative publicity.
In: Proceedings of the 2016 SCP Conference. - St. Pete Beach, FL : Society of Consumer Psychology , 2016

Further data

Item Type: Article in a book
Refereed: No
Institutions of the University: Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair General Business Administration > Chair General Business Administration - Univ.-Prof. Dr. Bettina Lis
Faculties
Faculties > Faculty of Law, Business and Economics
Faculties > Faculty of Law, Business and Economics > Department of Business Administration
Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair General Business Administration
Result of work at the UBT: Yes
DDC Subjects: 300 Social sciences > 330 Economics
Date Deposited: 17 Nov 2021 13:26
Last Modified: 17 Nov 2021 13:26
URI: https://eref.uni-bayreuth.de/id/eprint/67916