Title data
Brusch, Michael ; Baier, Daniel:
Consumer Preference Estimation Based on Conjoint Analysis, Clustering, and Hierarchical Bayes Procedures : a Comparison of Different Approaches.
2008
Event: Global Marketing Conference
, 20.-23.März 2008
, Shanghai, China.
(Conference item: Conference
,
Paper
)
Further data
Item Type: | Conference item (Paper) |
---|---|
Refereed: | Yes |
Institutions of the University: | Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XIV - Marketing and Innovation > Chair Business Administration XIV - Marketing and Innovation - Univ.-Prof. Dr. Daniel Baier Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XIV - Marketing and Innovation |
Result of work at the UBT: | No |
DDC Subjects: | 300 Social sciences > 330 Economics |
Date Deposited: | 16 Feb 2015 15:42 |
Last Modified: | 16 Feb 2015 15:42 |
URI: | https://eref.uni-bayreuth.de/id/eprint/6827 |