Title data
Baier, Daniel:
Innovative Marktforschungsmethoden.
In: Roth, Stefan ; Corsten, Hans
(ed.):
Handbuch Digitalisierung. -
München
: Vahlen
,
2022
. - pp. 777-798
ISBN 978-3-8006-6562-4
DOI: https://doi.org/10.15358/9783800665631-I
Further data
Item Type: | Article in a book |
---|---|
Refereed: | Yes |
Institutions of the University: | Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XIV - Marketing and Innovation > Chair Business Administration XIV - Marketing and Innovation - Univ.-Prof. Dr. Daniel Baier Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XIV - Marketing and Innovation |
Result of work at the UBT: | Yes |
DDC Subjects: | 300 Social sciences > 330 Economics |
Date Deposited: | 24 Mar 2022 07:36 |
Last Modified: | 24 Mar 2022 07:36 |
URI: | https://eref.uni-bayreuth.de/id/eprint/68998 |