Title data
Bilstein, Nicola ; Hogreve, Jens ; Bartilla, Katrin:
Auswirkungen der Co-Produktion auf die Kunden-Mitarbeitenden-Beziehung.
In: Bruhn, Manfred ; Hadwich, Karsten
(ed.):
Interaktive Wertschöpfung durch Dienstleistungen : strategische Ausrichtung von Kundeninteraktionen, Geschäftsmodellen und sozialen Netzwerken. -
Wiesbaden
: Springer Gabler
,
2015
. - pp. 287-308
. - (Forum Dienstleistungsmanagement
)
ISBN 978-3-658-08517-9
DOI: https://doi.org/10.1007/978-3-658-08518-6_13
Further data
Item Type: | Article in a book |
---|---|
Refereed: | No |
Keywords: | Co-Produktion; Kunden-Mitarbeitenden-Beziehung; qualitative Forschung |
Institutions of the University: | Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VIII - Marketing and Services Management > Chair Business Administration VIII - Marketing and Services Management - Univ.-Prof. Dr. Nicola Bilstein Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VIII - Marketing and Services Management |
Result of work at the UBT: | No |
DDC Subjects: | 300 Social sciences > 330 Economics |
Date Deposited: | 27 May 2022 07:06 |
Last Modified: | 13 Mar 2023 09:18 |
URI: | https://eref.uni-bayreuth.de/id/eprint/69747 |