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Paying for a Higher Workload? : An Experimental Investigation of the Relationship between Customer Co-Production and Willingness-to-Pay

Title data

Bilstein, Nicola ; Fahr, René ; Hogreve, Jens ; Sichtmann, Christina:
Paying for a Higher Workload? : An Experimental Investigation of the Relationship between Customer Co-Production and Willingness-to-Pay.
In: Proceedings of the 20th Annual Frontiers in Service Conference. - Columbus, Ohio, USA , 2011

Further data

Item Type: Article in a book
Refereed: Yes
Institutions of the University: Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VIII - Marketing and Services Management
Faculties
Faculties > Faculty of Law, Business and Economics
Faculties > Faculty of Law, Business and Economics > Department of Business Administration
Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VIII - Marketing and Services Management > Chair Business Administration VIII - Marketing and Services Management - Univ.-Prof. Dr. Nicola Bilstein
Result of work at the UBT: No
DDC Subjects: 300 Social sciences > 330 Economics
Date Deposited: 07 Jun 2022 11:01
Last Modified: 13 Mar 2023 09:18
URI: https://eref.uni-bayreuth.de/id/eprint/69991