The Elephant in the Living Room? – How consumers use mental models to explain the black box of smart voice-interaction technologies

Titelangaben

Koch, Timo ; Föhr, Jonas ; Wolff, Adrian ; Germelmann, Claas Christian:
The Elephant in the Living Room? – How consumers use mental models to explain the black box of smart voice-interaction technologies.
2023
Veranstaltung: French-Austrian-German Workshop on Consumer Behavior , Innsbruck, Österreich.
(Veranstaltungsbeitrag: Workshop , Vortrag )