Overcoming Resistance : Understanding the Dynamics of the Digital Transformation Process

Titelangaben

Wolf, Anna Lina ; Schreiter, Melina ; Stark, Jeannette ; Eymann, Torsten:
Overcoming Resistance : Understanding the Dynamics of the Digital Transformation Process.
In: Proceedings of the 32th European Conference on Information Systems (ECIS). - Paphos, Cyprus , 2024
ISBN 978-1-958200-10-0

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Abstract

The digital transformation process is a critical yet challenging endeavor in shaping the digital future in the public health sector. It involves thousands of individuals faced with the choice of embracing or resisting transformation. The collective impact of these choices holds enormous potential to accelerate transformation or erect barriers. We seek to understand the factors that contribute to resistance and acceptance among individuals by employing Rogers' diffusion of innovation theory. We analyze 40 interviews conducted over two years in the context of German public health institutions and contribute 33 factors that shed light on acceptance and resistance to digital transformation. Moreover, we discuss how these factors can be applied to analogous digitalization efforts in other sectors. As the importance of digitalization in the public health sector continues to grow, our research provides valuable insights to facilitate acceptance of digital innovations and, hence, to construct digital futures together.