Zeitschrift: Industrial Marketing Management

B

Bouncken, Ricarda B. ; Fredrich, Viktor ; Ritala, Paavo ; Kraus, Sascha:
Value-creation-capture-equilibrium in new product development alliances : A matter of coopetition, expert power, and alliance importance.
In: Industrial Marketing Management. Bd. 90 (2020) . - S. 648-662.
ISSN 1873-2062
DOI: https://doi.org/10.1016/j.indmarman.2020.03.019

Brodie, Roderick J. ; Löbler, Helge ; Fehrer, Julia:
Evolution of service-dominant logic : Towards a paradigm and metatheory of the market and value cocreation?
In: Industrial Marketing Management. Bd. 79 (2019) . - S. 3-12.
ISSN 1873-2062
DOI: https://doi.org/10.1016/j.indmarman.2019.03.003

Bouncken, Ricarda B. ; Clauß, Thomas ; Fredrich, Viktor:
Product innovation through coopetition in alliances : Singular or plural governance?
In: Industrial Marketing Management. Bd. 53 (2016) . - S. 77-90.
ISSN 1873-2062
DOI: https://doi.org/10.1016/j.indmarman.2015.11.011

C

Clauß, Thomas ; Bouncken, Ricarda B.:
Social power as an antecedence of governance in buyer-supplier alliance.
In: Industrial Marketing Management. Bd. 77 (2019) . - S. 75-89.
ISSN 1873-2062
DOI: https://doi.org/10.1016/j.indmarman.2018.12.005

F

Fehrer, Julia ; Nenonen, Suvi:
Crowdfunding networks : Structure, dynamics and critical capabilities.
In: Industrial Marketing Management. Bd. 88 (2020) . - S. 449-464.
ISSN 1873-2062
DOI: https://doi.org/10.1016/j.indmarman.2019.02.012

K

Kullak, Franziska ; Fehrer, Julia ; Baker, Jonathan J. ; Woratschek, Herbert ; Sam-Cobbah, Joana:
Shaping market systems for social change in emerging economies.
In: Industrial Marketing Management. Bd. 100 (2022) . - S. 19-35.
ISSN 1873-2062
DOI: https://doi.org/10.1016/j.indmarman.2021.10.014

L

Lindgreen, Adam ; di Benedetto, C. Anthony ; Brodie, Roderick J. ; Fehrer, Julia ; van der Borgh, Michel:
How to get great research cited.
In: Industrial Marketing Management. Bd. 89 (2020) . - S. A1-A7.
ISSN 1873-2062
DOI: https://doi.org/10.1016/j.indmarman.2020.03.023