Co-creation of value in digital interactions : A netnographic analysis of a sport clubs' social network platforms

Title data

Stegmann, Pascal ; Nagel, Siegfried ; Buser, Markus ; Schönberner, Jan ; Ströbel, Tim ; Woratschek, Herbert:
Co-creation of value in digital interactions : A netnographic analysis of a sport clubs' social network platforms.
2020
Event: 28th European Association for Sport Management Conference (EASM) , 17.-25.09.2020 , Online Conference.
(Conference item: Conference , Speech )

Related URLs

https://easm2020.com/

Further data

Item Type:	Conference item (Speech)
Refereed:	Yes
Institutions of the University:	Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VIII - Marketing and Services Management > Chair Business Administration VIII - Marketing and Services Management - Univ.-Prof. Dr. Herbert Woratschek Faculties > Faculty of Law, Business and Economics > Department of Business Administration > > Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration VIII - Marketing and Services Management Faculties > Faculty of Law, Business and Economics > Department of Business Administration >
Result of work at the UBT:	Yes
DDC Subjects:	300 Social sciences > 330 Economics
Date Deposited:	30 Sep 2020 09:46
Last Modified:	30 Sep 2020 09:46
URI:	https://eref.uni-bayreuth.de/id/eprint/57742