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Conjoint Measurement in der Innovationsmarktforschung

Title data

Baier, Daniel:
Conjoint Measurement in der Innovationsmarktforschung.
In: Baaken, Thomas ; Höft, Uwe ; Kesting, Tobias (Hrsg.): Marketing für Innovationen : Wie innovative Unternehmen die Bedürfnisse ihrer Kunden erfüllen. - Münster : Harland Media , 2010 . - pp. 103-118
ISBN 978-3-938363-42-3

Further data

Item Type: Article in a book
Refereed: Yes
Institutions of the University: Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Lehrstuhl Betriebswirtschaftslehre XIV - Marketing und Innovation > Lehrstuhl Betriebswirtschaftslehre XIV - Marketing und Innovation - Univ.-Prof. Dr. Daniel Baier
Faculties
Faculties > Faculty of Law, Business and Economics
Faculties > Faculty of Law, Business and Economics > Department of Business Administration
Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Lehrstuhl Betriebswirtschaftslehre XIV - Marketing und Innovation
Result of work at the UBT: No
DDC Subjects: 300 Social sciences > 330 Economics
Date Deposited: 16 Feb 2015 10:52
Last Modified: 16 Feb 2015 10:52
URI: https://eref.uni-bayreuth.de/id/eprint/6794