Value Creation in Fashion Retailing : Empirical Findings of a Jobs-To-Be-Done Framework Application

Titelangaben

Kullak, Franziska ; Baier, Daniel ; Woratschek, Herbert:
Value Creation in Fashion Retailing : Empirical Findings of a Jobs-To-Be-Done Framework Application.
2019
Veranstaltung: 6th European Conference on Data Analysis (ECDA2019) , March 18-20,2019 , Bayreuth, Germany.
(Veranstaltungsbeitrag: Kongress/Konferenz/Symposium/Tagung , Vortrag )