at Google ScholarTitle data
Stegmann, Pascal ; Scheitlin, Yannick ; Ströbel, Tim:
Interaktionspotenziale im Rahmen der Marketingkommunikation auf sozialen Netzwerkplattformen am Beispiel eines Schweizer Fußballklubs.
In: transfer : Zeitschrift für Kommunikation und Markenmanagement.
Vol. 66
(2020)
Issue 1
.
- pp. 12-19.
ISSN 1436-798X
Further data
| Item Type: | Article in a journal |
|---|---|
| Refereed: | Yes |
| Institutions of the University: | Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Faculties > Faculty of Law, Business and Economics > Department of Business Administration > > |
| Result of work at the UBT: | No |
| DDC Subjects: | 300 Social sciences > 330 Economics |
| Date Deposited: | 26 Mar 2020 09:35 |
| Last Modified: | 11 Jul 2023 07:57 |
| URI: | https://eref.uni-bayreuth.de/id/eprint/54672 |