at Google ScholarTitle data
Schreiber, Stefanie:
Die Akzeptanz von Augmented-Reality-Anwendungen im Handel.
Wiesbaden
:
Springer Gabler
,
2020
. - XXI, 328 p.
ISBN 978-3-658-29162-4
(
Doctoral thesis,
2019
, Brandenburgische Technische Universität Cottbus-Senftenberg)
Further data
| Item Type: | Doctoral thesis |
|---|---|
| Institutions of the University: | Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XIV - Marketing and Innovation > Chair Business Administration XIV - Marketing and Innovation - Univ.-Prof. Dr. Daniel Baier Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XIV - Marketing and Innovation |
| Result of work at the UBT: | No |
| DDC Subjects: | 300 Social sciences > 330 Economics |
| Date Deposited: | 22 Apr 2021 06:35 |
| Last Modified: | 22 Apr 2021 06:43 |
| URI: | https://eref.uni-bayreuth.de/id/eprint/64856 |