at Google ScholarTitle data
Baier, Daniel ; Brusch, Michael:
Conjointanalyse : Erfassung von Kundenpräferenzen im Überblick.
In: Baier, Daniel ; Brusch, Michael
(ed.):
Conjointanalyse : Methoden - Anwendungen – Praxisbeispiele. 2. Auflage. -
Berlin
: Springer Gabler
,
2021
. - pp. 3-34
ISBN 978-3-662-63363-2
DOI: https://doi.org/10.1007/978-3-662-63364-9_1
Further data
| Item Type: | Article in a book |
|---|---|
| Refereed: | Yes |
| Institutions of the University: | Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XIV - Marketing and Innovation > Chair Business Administration XIV - Marketing and Innovation - Univ.-Prof. Dr. Daniel Baier Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XIV - Marketing and Innovation |
| Result of work at the UBT: | Yes |
| DDC Subjects: | 300 Social sciences > 330 Economics |
| Date Deposited: | 04 Jun 2021 09:02 |
| Last Modified: | 04 Jun 2021 09:02 |
| URI: | https://eref.uni-bayreuth.de/id/eprint/65659 |