at Google ScholarTitle data
Lis, Bettina ; Horst, Marian:
Electronic Word of Mouth Impacts : A Spotlight on Customer Integration.
In: Journal of Media Business Studies.
Vol. 10
(2013)
Issue 4
.
- pp. 41-62.
ISSN 2376-2977
DOI: https://doi.org/10.1080/16522354.2013.11073571
Further data
| Item Type: | Article in a journal |
|---|---|
| Refereed: | Yes |
| Institutions of the University: | Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair General Business Administration > Chair General Business Administration - Univ.-Prof. Dr. Bettina Lis Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair General Business Administration |
| Result of work at the UBT: | No |
| DDC Subjects: | 300 Social sciences > 330 Economics |
| Date Deposited: | 15 Nov 2021 13:10 |
| Last Modified: | 15 Nov 2021 13:10 |
| URI: | https://eref.uni-bayreuth.de/id/eprint/67849 |