Title data
Baier, Daniel:
Conjoint Measurement in der Innovationsmarktforschung.
In:
Baaken, Thomas ; Höft, Uwe ; Kesting, Tobias (Hrsg.): Marketing für Innovationen : Wie innovative Unternehmen die Bedürfnisse ihrer Kunden erfüllen. -
Münster
: Harland Media
,
2010
. - pp. 103-118
ISBN 978-3-938363-42-3
Further data
Item Type: | Article in a book |
---|---|
Refereed: | Yes |
Institutions of the University: | Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XIV - Marketing and Innovation > Chair Business Administration XIV - Marketing and Innovation - Univ.-Prof. Dr. Daniel Baier Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XIV - Marketing and Innovation |
Result of work at the UBT: | No |
DDC Subjects: | 300 Social sciences > 330 Economics |
Date Deposited: | 16 Feb 2015 10:52 |
Last Modified: | 16 Feb 2015 10:52 |
URI: | https://eref.uni-bayreuth.de/id/eprint/6794 |