Title data
Gaul, Wolfgang ; Böckenholt, Ingo ; Baier, Daniel:
PC-gestütztes Marketing-Management.
In:
ONLINE '89 : 11. Europäische Kongreßmesse für Technische Kommunikation. Kongress IV. Bürokommunikation im Zentrum unternehmerischer Wertschöpfung. -
Velbert
,
1989
ISBN 3-89077-064-9
Further data
Item Type: | Article in a book |
---|---|
Refereed: | Yes |
Institutions of the University: | Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XIV - Marketing and Innovation > Chair Business Administration XIV - Marketing and Innovation - Univ.-Prof. Dr. Daniel Baier Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XIV - Marketing and Innovation |
Result of work at the UBT: | No |
DDC Subjects: | 300 Social sciences > 330 Economics |
Date Deposited: | 18 Feb 2015 10:19 |
Last Modified: | 18 Feb 2015 10:19 |
URI: | https://eref.uni-bayreuth.de/id/eprint/6913 |