Title data
Anderski, Matthias ; Riedmüller, Florian ; Ströbel, Tim:
No Player is Bigger than the Club? Examining a Paradigm Shift from Team Identification towards Athlete Brand Identification in Professional Football.
In: Schnitzer, M. ; Happ, E. ; Praxmarer-Kohli, C. ; Schöttel, S. ; Lintumäki, P. ; Konstantopoulos, I. ; Graiff, L. ; Bodet, G.
,
European Association for Sport Management
(ed.):
30th European Sport Management Conference : Book of Abstracts. -
Innsbruck
: Eigenverlag Innsbruck University
,
2022
. - pp. 117-119
Further data
Item Type: | Article in a book |
---|---|
Refereed: | Yes |
Institutions of the University: | Faculties > Faculty of Law, Business and Economics > Department of Business Administration > > Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > |
Result of work at the UBT: | Yes |
DDC Subjects: | 300 Social sciences > 330 Economics |
Date Deposited: | 22 Sep 2022 14:17 |
Last Modified: | 17 Jul 2023 13:42 |
URI: | https://eref.uni-bayreuth.de/id/eprint/71949 |