at Google ScholarTitle data
Anderski, Matthias ; Stegmann, Pascal ; Fuller, Rachel ; Dickson, Geoff ; Ströbel, Tim:
“He's one of our own!” Examining the impact of transfers to the German Bundesliga on fan behaviour and purchase intention in Asia.
2024
Event: AK-IASE Conference 2024
, 20.06.2024 - 22.06.2024
, Universität Bayreuth.
(Conference item: Conference
,
Speech
)
Further data
| Item Type: | Conference item (Speech) |
|---|---|
| Refereed: | Yes |
| Institutions of the University: | Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Marketing and Sportmanagement > Chair Marketing and Sportmanagement - Univ.-Prof. Dr. Tim Ströbel |
| Result of work at the UBT: | Yes |
| DDC Subjects: | 300 Social sciences > 330 Economics |
| Date Deposited: | 25 Jun 2024 08:02 |
| Last Modified: | 25 Jun 2024 08:07 |
| URI: | https://eref.uni-bayreuth.de/id/eprint/89837 |