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Co-Creation Of Value Among Brands And Customers To Promote Circularity : A Case Study Within The Sportswear Industry

Title data

Dreher, Frederic ; Ströbel, Tim:
Co-Creation Of Value Among Brands And Customers To Promote Circularity : A Case Study Within The Sportswear Industry.
2024
Event: 32nd European Association for Sport Management Conference (EASM) , 03.09.-06.09.2024 , Paris, France.
(Conference item: Conference , Speech )

Further data

Item Type: Conference item (Speech)
Refereed: Yes
Institutions of the University: Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration XV - Marketing and Sportmanagement > Chair Business Administration XV - Marketing and Sportmanagement - Univ.-Prof. Dr. Tim Ströbel
Result of work at the UBT: Yes
DDC Subjects: 300 Social sciences > 330 Economics
Date Deposited: 17 Oct 2024 05:59
Last Modified: 17 Oct 2024 05:59
URI: https://eref.uni-bayreuth.de/id/eprint/90736