ERef Bayreuth

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Safe space or insecure place? – Consumer's motives for escaping in immersive virtual realities like the Metaverse

Title data

Koch, Timo ; Stangner, Michael ; Germelmann, Claas Christian:
Safe space or insecure place? – Consumer's motives for escaping in immersive virtual realities like the Metaverse.
2025
Event: 9th French-Austrian-German Workshop on Consumer Behavior , 25. – 27.06.2025 , Montpellier, Frankreich.
(Conference item: Workshop , Speech )

Further data

Item Type:	Conference item (Speech)
Refereed:	Yes
Institutions of the University:	Faculties Faculties > Faculty of Law, Business and Economics Faculties > Faculty of Law, Business and Economics > Department of Business Administration Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration III - Marketing and Consumer Behaviour Faculties > Faculty of Law, Business and Economics > Department of Business Administration > Chair Business Administration III - Marketing and Consumer Behaviour > Chair Business Administration III - Marketing and Consumer Behaviour - Univ.-Prof. Dr. Claas Christian Germelmann Profile Fields Profile Fields > Emerging Fields Profile Fields > Emerging Fields > Innovation and Consumer Protection
Result of work at the UBT:	Yes
DDC Subjects:	300 Social sciences 300 Social sciences > 330 Economics
Date Deposited:	04 Sep 2025 07:19
Last Modified:	04 Sep 2025 07:19
URI:	https://eref.uni-bayreuth.de/id/eprint/94590