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Bartelmeß, Tina ; Godemann, Jasmin:
Corporate Perspectives on Responsibility and Sustainability in the Food System : a (Food) Communicative-Constructivist Viewpoint.
In: Sustainability.
Bd. 12
(2020)
Heft 5
.
- 2024.
ISSN 2071-1050
DOI: https://doi.org/10.3390/su12052024
Abstract
This study examines how corporations in the German food industry understand and perceive communication as a corporate social responsibility (CSR) dimension, how they communicate about food-related sustainability, and how this corporate food communication can lead to sustainability-oriented change in action-guiding institutions. This study takes a communicative-constructivist viewpoint that does not focus on the extent to which the communicated corresponds to the actual action but rather on how communication and communicatively constructed institutions can shape, influence, or constitute the action. A comparative qualitative case study approach reveals how two deviant cases within the producing and processing food industry assume responsibility through food communication and identifies five underlying roles of communication that, in their case-specific variations yield in two different conceptualizations of perceiving responsibility through communication. The analysis and interpretation of data, in the reference frame of communicative institutionalism, outline promising prospects on how corporate food communication can contribute to institutional changes that guide decisions and actions for sustainable development of the food system. Furthermore, the findings highlight food quality as a relevant communication resource for food-related discussions about sustainability that cross systems in the context of the food system and transforms an institution in such a way that it now also refers to aspects of sustainability.
Weitere Angaben
| Publikationsform: | Artikel in einer Zeitschrift |
|---|---|
| Begutachteter Beitrag: | Ja |
| Keywords: | corporate social responsibility; food communication; sustainable food quality;
communicative institutionalism; comparative qualitative case study |
| Institutionen der Universität: | Fakultäten > Fakultät für Lebenswissenschaften: Lebensmittel, Ernährung und Gesundheit Fakultäten Fakultäten > Fakultät für Lebenswissenschaften: Lebensmittel, Ernährung und Gesundheit > Juniorprofessur Ernährungssoziologie > Juniorprofessur Ernährungssoziologie - Juniorprof. Dr. Tina Bartelmeß Fakultäten > Fakultät für Lebenswissenschaften: Lebensmittel, Ernährung und Gesundheit > Juniorprofessur Ernährungssoziologie |
| Titel an der UBT entstanden: | Nein |
| Themengebiete aus DDC: | 300 Sozialwissenschaften > 300 Sozialwissenschaften, Soziologie |
| Eingestellt am: | 10 Mai 2021 10:53 |
| Letzte Änderung: | 20 Jun 2024 06:41 |
| URI: | https://eref.uni-bayreuth.de/id/eprint/65158 |