Title data
Anderski, Matthias ; O'Neill, Francis ; Dickson, Geoff ; Fuller, Rachel ; Ströbel, Tim ; Thompson, Ashleigh-Jane:
A Multi-Actor Perspective on Athlete Brand Activism.
2023
Event: The Australian and New Zealand Marketing Academy (ANZMAC) 2023
, 04.-06.12.2023
, Dunedin, Otago, New Zealand.
(Conference item: Conference
,
Speech
)
Further data
Item Type: | Conference item (Speech) |
---|---|
Refereed: | Yes |
Institutions of the University: | Faculties > Faculty of Law, Business and Economics > Department of Business Administration > > |
Result of work at the UBT: | Yes |
DDC Subjects: | 300 Social sciences > 330 Economics |
Date Deposited: | 08 Dec 2023 08:50 |
Last Modified: | 08 Dec 2023 08:50 |
URI: | https://eref.uni-bayreuth.de/id/eprint/87997 |